JC DUDLEY & Co. Ltd.

Title: Ginger Root to Ginger Beer

Client: JC Dudley & Co. Ltd, Food Importers                                  

Brief: Make a film that is informative (but not too informative), amusing (but not too funny) and short (definitely short). 


Food importer JC Dudley decided to dip it's toe in the water with a short film to gauge whether, in an industry which produces relatively little video, this family run business could attract visitors to the website whilst saying a little about a food product and in the process a lot about itself.

This 3'15" video is Blue Thread's response to that brief using the youngest member of the family firm, Max Dudley, as the presenter.

This film was shot on a Tuesday, edited, approved and on-line by Friday - 3 days later.

Of course there was some intense planning and scripting before that with graphics and music selection during the editing.

If you would like to know more about us or this project call on +44 (0)1442 865528 or email us